Spotting Greenwashing: Protect Your Good Intentions
Look for life-cycle data, reduction targets with dates, and third-party verification. Without numbers, promises are just pretty words. If a brand refuses specifics, ask again publicly and note the response. Share your findings, and we will build an open dashboard tracking who is improving and who is merely advertising.
Spotting Greenwashing: Protect Your Good Intentions
Words like “eco-friendly,” “natural,” and “sustainable” can hide weak practices. Ask: Which material? What percentage? Certified by whom? Post a before-and-after of a claim we collectively decoded, so newcomers see how curiosity and community fact-checking can transform confusion into confidence without shaming or gatekeeping.
Spotting Greenwashing: Protect Your Good Intentions
Who made this, and what do they earn? Which factories, audited when? What materials, certified how? What are your reduction targets by year? How do you repair or take back worn items? Add your favorite question below; we will refine this list into a printable card for your wallet.